If you’re a small business, you’re likely using Instagram as a way to generate leads and sales. There are so many great ways that you can use Instagram to turn your followers into clients and customers, so let’s dive in.

We covered how Instagram is prioritizing DMs and Stories in this video, and a question that came up frequently was “How do I get more views?” In this post, we’ll share top tactics you can use to optimize for Instagram Story views and include some quick best practices at the end.

Since 2016, we’ve partnered with over 400 influencers and creators across different industries with incredible results. In this post, we’ll be sharing our best tips for how you can do the same to increase your reach on Instagram. Let’s dive in!